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How we use football to shift site culture
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When the message matters, voices like these help it carry

Mindflow is proud to be backed by some of the most respected names across the football industry — individuals who understand the power of the badge, the pressure of silence, and the difference one conversation makes.

Gary Lineker Mindflow

The football legends supporting Mindflow

Each has lent their voice, name, and support to help drive awareness and change in an industry that urgently needs it.

They aren’t part of our delivery team — they’re part of our movement. By standing with Mindflow, our Mindflow Champions are helping to bring attention, trust, and belief to a mission that trult matters: making mental health a core part of site culture.

 

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Our champions
“It’s truly shocking that one in four construction workers contemplate suicide."
Stuart Pearce
Champion
Stuart Pearce Mindflow
"67% of construction workers are football fans, and we’re using football to start the vital conversations that save lives."
John Barnes
Champion
John Barnes Mindflow
“Two construction workers take their own lives every single day. Let's kick off the conversation and save lives."
Robbie Fowler
Champion
Robbie Fowler Mindflow
"56% of construction workers are currently experiencing mental health struggles. This simply must change."
Gary Lineker
Champion
Gary Lineker Mindflow
“Just two minutes of your time for a teammate can make all the difference."
Viv Anderson
Champion
Viv Anderson Mindlow
“67% of construction workers are football fans. Let's use the power of football to break the silence."
Ally McCoist
Champion
Ally McCoist Mindflow
“Let's talk football, let's talk mental health, you know it makes sense."
Peter Reid
Champion
Peter Reid Mindflow
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Join the movement

This isn’t just about awareness. It’s about action. Mindflow is here to build a healthier, safer construction industry for all — and we need your support.

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Need support? Call NHS England on 111 or Suicide Prevention UK on 0800 689 5652

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